About Pricing Gurus

Pricing Gurus (a division of 5 Circles Research)

We’ve seen the good, the bad and the ugly of pricing – from major corporations to garage shop start-ups.  We take the best of what we’ve learned and apply it to your unique business application.

Mike Pritchard Mike Pritchard’s senior marketing and engineering positions at Intel, ICL and Sperry Gyroscope include running a leading industrial computing business. Mike has consulted for leaders such as Microsoft, Amazon, Sharp, IBM, Netgear and Hewlett-Packard, as well as startups, small businesses and non-profits. Mike’s worldwide pricing experience includes online services, industrial and consumer products. He holds a BSc in Electronics from the University of Southampton (England), and an MBA from the University of Oregon. Mike’s teaching experience includes Northwest Entrepreneurs Network, Oregon Technology Business Center, Bellevue College, Western Washington University and the University of Washington.